about THE BOOK
Everybody uses Google. Whether you’re buying a car, looking for advice, or trying to improve your business... you’re probably “Googling” it. If your business isn’t set up on Google properly, you miss a huge opportunity to be found by the right people, at the right time, in search of the exact products or services you offer. Furthermore, Google is constantly changing, and although it is a very user friendly platform, it is your business that must adapt to get noticed by its users.
This practical guide provides a step-by-step action plan for claiming, setting up, optimizing, and managing your Google My Business listing, all while giving you the tools you need to turn Google into a strong lead generating device for your business.